
A decentralized, globalized sports blockchain platform which is deeply rooted in the sports industry ecosystem, enabling free flow of sharing and transmission of values by all users, participants and fans in the industry.
EX Interactive Sports is renowned for our innovative approach, meticulous attention to detail, and commitment to creating immersive sporting events. Our ability to envision and execute groundbreaking concepts, coupled with our deep understanding of the industry, makes us a formidable force in the world of sports event management and production.
EX Interactive Gaming, the esteemed sister company of EX Sports, is a pioneering force in the realm of web3 mobile game development. With a steadfast focus on creating captivating gaming experiences, we have successfully crafted two remarkable games specifically tailored for EX Sports. Leveraging our expertise, EX Interactive Gaming is also dedicated to developing games centered around niche sports, catering to a diverse range of enthusiasts.
As a trailblazer in web3 mobile game development, EX Interactive Gaming embraces the power of blockchain technology and its potential to revolutionize the gaming industry. By integrating blockchain elements, such as non-fungible tokens (NFTs) and decentralized marketplaces, we create immersive and interactive gaming experiences that empower players and offer unique opportunities for ownership and customization.
UrbanBall is a comprehensive street football ecosystem, comprised of an play to earn game, NFT collectables, 1v1 ‘fightball’ tournaments, micro-events, e-commerce and talent management, all of which are interconnected.
With an existing talent pool of 10 brand ambassadors, UrbanBall has a social media following of 30+ million who are deeply engaged, offering huge advertising and promotional opportunity.
SPORTZLAB is a next-generation sportainment destination born in the GCC, bringing together cutting-edge sports technology, immersive live viewing, and elevated lifestyle entertainment under one roof.
Designed for global scale, Sportzlab is launching through flagship locations in Riyadh and Jeddah in collaboration with leading international retail partners, setting a new benchmark for how people play, watch, and socialize around sport.
Built around five integrated verticals, Sportzlab merges physical activity, digital engagement, and social experiences into one seamless ecosystem — transforming Saudi-born innovation into a globally scalable platform.